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Marathon Petroleum Offshore Wind Absence, 15 GW Global Auctions and bp’s JERA Nex JV in 2025

Industry Adoption Risks in Offshore Wind for Marathon Petroleum

Marathon Petroleum Corporation (MPC) demonstrates a clear strategy of abstention from the offshore wind sector, with no evidence of projects, partnerships, or investments in 2025, a year marked by significant market volatility and policy-driven uncertainty. While peers like BP and Shell pursued large-scale renewable power generation, MPC focused exclusively on its core refining, midstream, and renewable diesel segments. This divergence highlights a deliberate risk management choice, prioritizing shareholder returns from established assets over entry into the capital-intensive and unpredictable offshore wind market.

Marathon Petroleum’s Strategic Focus

In 2025, Marathon Petroleum’s public disclosures and strategic priorities centered on disciplined operational rigor within its hydrocarbon-based businesses. The company’s annual report and investor communications confirm its focus on three core segments: Refining & Marketing, Midstream, and Renewable Diesel. This strategy prioritizes high-return, short-term projects that enhance margins and reduce costs within its existing infrastructure, such as the utility modernization at its Los Angeles refinery. Its sole venture into alternative energy remains a 50-50 joint venture for renewable diesel, which leverages its existing refining assets and expertise, a stark contrast to the power generation focus of offshore wind.

Contrasting Market Dynamics

Marathon Petroleum’s lack of involvement occurred as the global offshore wind market, valued at 91.49 gigawatts (GW) in 2025, faced significant headwinds despite a projected compound annual growth rate of 21.30% through 2031. The year was characterized by rising costs, auction setbacks, and a slowdown in new capacity additions. This challenging environment was amplified in the U.S. by a January 2025 presidential memorandum that suspended new federal offshore wind leases, creating major uncertainty for pending projects and validating a cautious approach for potential new entrants.

Offshore Wind Market Growth Forecast vs. European Wind Market
Market Segment⇅ Region⇅ 2025 Capacity (GW)⇅ 2026 Capacity (GW)⇅ 2031 Capacity (GW)⇅ CAGR (2026-2031)⇅ Source⇅
Offshore Wind Global 91.49 111.07 291.63 21.30 Offshore Wind Energy Market Size, Share & Research Report, 2031 ↗
Onshore & Offshore Wind Europe 313.98 * 336.90 479.25 7.30 Mordor Intelligence Inc – Wind Power Market Research Reports … ↗
iMissing data has been automatically filled using calculation methods (e.g., CAGR projections derived from a source’s own reported values). Calculated values are displayed in blue * — hover any value to see the formula used.

Offshore Wind Investments and Cancellations in 2025

The offshore wind sector in 2025 saw a duality of targeted strategic investments in critical infrastructure alongside significant project uncertainty driven by U.S. federal policy shifts. While states and private companies committed hundreds of millions to build out the supply chain, the Trump administration’s cancellation of new offshore wind development plans in federal waters injected a high degree of risk for developers. This environment of targeted investment amid overarching political risk likely reinforced Marathon Petroleum‘s decision to avoid capital allocation to the sector.

Strategic Infrastructure Investments

Key players moved to fortify the offshore wind supply chain despite market turbulence. In September 2025, California leaders allocated $227.5 million for port infrastructure development, a foundational investment to support the state’s long-term buildout goals. Similarly, on October 1, 2025, Hitachi Energy announced a $194 million investment to expand its Canadian transformer manufacturing operations, directly addressing the growing demand from renewable energy projects and adding approximately 500 jobs. These investments demonstrate a long-term belief in the sector’s viability, focused on enabling infrastructure rather than immediate project deployment.

U.S. Federal Policy Headwinds

The primary negative signal in 2025 came from the U.S. federal government. In August 2025, the Trump administration officially canceled plans for new offshore wind development, including projects off the coast of Maine. This policy shift created a significant obstacle for the industry’s growth pipeline in U.S. waters. The move signaled a preference for oil and gas development, creating a volatile regulatory landscape that complicates long-term capital planning for capital-intensive offshore wind projects, a risk companies like Exxon Mobil and Marathon Petroleum are structured to avoid.

Table: Key Offshore Wind Investments and Policy Events (2025)

Entity / Policy Time Frame Details and Strategic Purpose Source
Hitachi Energy Oct 2025 Invested an additional $194 million in Canadian transformer manufacturing facilities to meet rising demand from renewable energy projects, creating around 500 new jobs. Renewables Now
California Energy Commission Sep 2025 Allocated $227.5 million toward the development of offshore wind port infrastructure, a critical long-term investment to enable future projects. Oceantic Network
U.S. Federal Government Aug 2025 The Trump administration canceled plans for new offshore wind development in federal waters, specifically impacting planned projects in Maine and creating broad uncertainty. WMTW

Global Offshore Wind Partnerships Expand Without Marathon Petroleum

While Marathon Petroleum remained on the sidelines, 2025 saw the formation and launch of significant joint ventures in the offshore wind sector, indicating that experienced players are mitigating risk and pooling expertise through strategic alliances. These partnerships focused on global project development and specialized supply chain services, highlighting a mature industry approach that contrasts with MPC’s singular focus on its legacy business and adjacent renewable fuels. The launch of the BP and JERA joint venture, in particular, signals a major commitment from established energy giants to build a substantial global portfolio.

Major Energy Players Form Global JVs

On August 1, 2025, bp and JERA officially launched JERA Nex bp, their 50-50 joint venture aimed at developing, owning, and operating offshore wind projects worldwide. This move combines bp‘s project management and energy trading experience with JERA‘s operational expertise as a major power producer. The formation of such a large-scale entity underscores the strategic importance of offshore wind to major energy companies, a path that other integrated firms like Total Energies are also actively pursuing, while MPC abstains.

Supply Chain Alliances Strengthen

Partnerships also emerged to address critical needs within the offshore wind supply chain. On July 9, 2025, Empire Energy and Ellevo Group announced a joint venture named e³ to provide specialized lifting, transport, and consultancy services. This alliance aims to serve the complex logistical demands of offshore wind construction. Similarly, in July 2025, Danish operator Ørsted signed a framework contract involving a joint newbuild project for vessels capable of running on green fuels, showing a commitment to decarbonizing the supply chain itself.

Table: Selected Offshore Wind Partnerships (2025)

Partners Time Frame Details and Strategic Purpose Source
bp and JERA Aug 2025 Launched JERA Nex bp, a 50-50 global joint venture to develop, own, and operate offshore wind projects, combining expertise for a large-scale portfolio. Energy Digital
Empire Energy and Ellevo Group Jul 2025 Formed a strategic joint venture, e³, to provide specialized lifting, transport, and consultancy services for the global offshore wind industry. Empire Energy Partners
Danish Energy Agency and South Korea Feb 2025 Announced a government-level partnership to accelerate South Korea’s offshore wind development through knowledge sharing with Denmark, a sector leader. State of Green

U.S. vs. Europe: Diverging Geographic Policy Signals for Offshore Wind

The geographic landscape for offshore wind in 2025 was defined by a stark divergence between a supportive, legislatively driven environment in Europe and a politically uncertain federal landscape in the United States. While European nations like Finland and Norway advanced policies to accelerate development, the U.S. faced a federal retreat that created significant risk, even as individual states like California continued to push forward. This policy fragmentation reinforces the strategic rationale for a risk-averse company like Marathon Petroleum to avoid committing capital to the U.S. offshore wind market.

European Policy Acceleration

Europe solidified its commitment to offshore wind with new, supportive legislation. On January 1, 2025, Finland’s new Offshore Wind Power Act entered into force, clarifying the regulatory framework for development in its waters. In November 2025, Norway received European approval for a state aid scheme to support floating offshore wind projects, a critical step for one of the technology’s most promising markets. These actions provide the long-term regulatory certainty that is essential for attracting large-scale capital investment.

U.S. Federal-State Policy Split

In contrast, the U.S. market in 2025 was characterized by a conflict between federal and state ambitions. The federal administration’s move to cancel new lease sales and signal stricter permitting reviews directly undermined the growth trajectory. However, states continued to drive progress. California’s $227.5 million port investment and Delaware’s legislative compromise to advance offshore wind in July 2025 show that momentum exists at a regional level. This split creates a complex, patchwork market that complicates national-scale investment strategies, justifying MPC’s decision to focus on its more predictable core operations.

Global Offshore Wind Projects and Policy Milestones in 2025 (Not Related to Marathon Petroleum)
Date⇅ Project / Policy⇅ Market Segment⇅ Location / Body⇅ Details⇅ Source⇅
Dec 16, 2025 Global Auctions Launched Project Development Global A total of 13 auctions were initiated across 12 markets, launching over 15 GW of new offshore wind capacity in 2025. How did 2025 look for offshore wind in terms of launched … ↗
Nov 26, 2025 WINDANKER Offshore Wind Farm Project Finance German Baltic Sea A project to finance an offshore wind farm with an installed capacity of 315 MW. The project timeline indicates board approval between September and October 2025. WINDANKER OFFSHORE WIND FARM ↗
Nov 25, 2025 State Aid Scheme Approval Policy & Regulation Norway / EU Norway received European approval for its state aid scheme to support the development of small-scale floating offshore wind projects. One of floating wind’s ‘biggest opportunities’ just got a … ↗
Nov 1, 2025 Atlantic Shores Bight Project Report Project Development US Atlantic Coast A semi-annual progress report was released, providing a summary of project development activities for the Atlantic Shores Bight offshore wind project. semi-annual progress report ↗
Aug 1, 2025 Cancellation of Offshore Wind Plans Policy & Regulation United States (Federal Waters) The Trump administration canceled plans for new offshore wind development in large areas of federal waters, including off the coast of Maine. Trump administration cancels plans for new offshore wind … ↗
Jul 1, 2025 Delaware Legislative Session Policy & Regulation Delaware, USA The 2025 legislative session ended with a compromise that resolved a standoff over offshore wind policy in the state. Late-night compromise ends legislative standoff over … ↗
May 20, 2025 Victoria Draft 2025 Transmission Plan Grid Infrastructure Victoria, Australia The draft plan outlines seven major transmission programs to support the integration of up to 9 GW of offshore wind by 2040. Victoria’s renewable grid future: What the Draft 2025 … ↗
Mar 1, 2025 BOEM Call for Leasing in Guam Leasing & Permitting Guam, USA The Bureau of Ocean Energy Management (BOEM) announced a call for offshore wind energy leasing, initiating a 90-day comment period starting January 6, 2025. BOEM announces call for offshore wind energy leasing in … ↗
Jan 1, 2025 Finland Offshore Wind Power Act Policy & Regulation Finland A new Offshore Wind Power Act entered into force, establishing a regulatory framework for the development of offshore wind in the country. The Offshore Wind Power Act to Enter into Force on 1 … ↗

SWOT Analysis of the 2025 Offshore Wind Market

The decision by Marathon Petroleum to abstain from the offshore wind market in 2025 appears to be a calculated one, grounded in a clear assessment of the sector’s risk-reward profile. A SWOT analysis of the market during this period reveals a sector with immense growth potential but also significant weaknesses and threats related to costs, supply chains, and policy instability. These factors, particularly the threats that materialized in the U.S. market, validate a strategy focused on core competencies and avoiding high-capital, long-duration projects with uncertain returns.

Strengths and Opportunities

The primary strength of the offshore wind market remains its massive scale and growth potential, with a projected CAGR of over 21% through 2031. Opportunities are expanding into new technologies like floating wind and new applications like powering green hydrogen production. The launch of 13 auctions across 12 markets in 2025 for over 15 GW of capacity shows sustained global demand.

Weaknesses and Threats

However, the sector’s weaknesses include high upfront capital costs, long development timelines, and persistent supply chain constraints. The most significant threat in 2025 was policy volatility, particularly in the U.S., where the cancellation of federal lease plans created a chilling effect on investment. Rising costs and auction setbacks globally further compounded these risks, making the sector less attractive for new entrants without a specific strategic mandate to enter power generation.

Table: SWOT Analysis for the Offshore Wind Market in 2025

SWOT Category 2021 – 2024 2025 – Today What Changed / Validated
Strengths Strong policy support in EU and US (Biden Admin); falling LCOE; major oil and gas company entries. Continued strong EU policy (Finland, Norway); large-scale JVs (bp/JERA) forming; 91.49 GW installed capacity. The viability of large-scale projects was validated, but the reliance on stable policy became even more apparent.
Weaknesses Nascent supply chain; high CAPEX; long permitting timelines; port infrastructure gaps. Rising project costs; supply chain constraints persist; skilled labor shortages become more acute. The assumption of continuously falling costs was invalidated as inflation and supply chain issues took hold.
Opportunities Floating wind technology pilots; green hydrogen integration concepts; expansion into new geographic markets (Asia, US West Coast). Floating wind state aid (Norway); major port investments (California); global auctions for over 15 GW launched. The move from pilot to commercial-enabling investment for floating wind and port infrastructure was validated.
Threats Potential for policy reversal; interest rate hikes; competition for resources with other renewables. U.S. federal policy reversal (lease cancellations); auction setbacks and project delays due to cost inflation. The threat of political risk was fully realized in the U.S. market, confirming it as a primary risk factor for developers.
Wind Energy Market Segment Growth Forecasts vs. Competitors (2025-2031)
Forecast Provider⇅ Market Segment⇅ 2025 Market Size⇅ 2026 Market Size⇅ 2030 Market Size⇅ 2031 Market Size⇅ CAGR (%)⇅ Source⇅
Mordor Intelligence Offshore Wind Energy 91.49 GW 111.07 GW 241.25 * 292.88 * 21.40 * Offshore Wind Energy – Market Share Analysis, Industry Trends … ↗
Mordor Intelligence Renewable Energy Transformer 15.70 17.36 * 23.92 26.02 * 8.78 * Renewable Energy Transformer Market Size, Share & 2030 Growth … ↗
Mordor Intelligence Belgium Wind Energy 5.85 GW 6.28 GW 8.31 * 8.9 GW 7.25 * Belgium Wind Energy Market Size & Growth Analysis 2031 ↗
Mordor Intelligence Wind Turbine Blade Recycling 4.44 Wind Turbine Blade Recycling Market Size & Share 2031 ↗
Mordor Intelligence Wind Turbine Gearbox and Direct Drive Systems 3.11 Wind Turbine Gearbox and Direct Drive Systems Market Report ↗
iMissing data has been automatically filled using calculation methods (e.g., CAGR projections derived from a source’s own reported values). Calculated values are displayed in blue * — hover any value to see the formula used. Blank cells indicate the underlying source did not report a value for that column, and there was not enough of that source’s own data to calculate one (a growth rate needs at least two reported years).

Marathon Petroleum 2026 Scenario: Continued Focus on Core Business

Looking ahead, Marathon Petroleum is highly unlikely to pivot into the offshore wind sector in the near term. The company’s strategy is firmly anchored in optimizing its existing refining and midstream assets and cautiously expanding its renewable diesel business. For a strategic shift to occur, the risk profile of the offshore wind market would need to change fundamentally, particularly regarding policy stability and project economics. The key signals to watch are not within MPC, but in the broader market factors that currently make entry unattractive.

  • U.S. Policy Stabilization: A clear, long-term, and bipartisan federal policy supporting offshore wind, including a consistent leasing and permitting process, would be the most critical signal. The uncertainty demonstrated in 2025 is a major deterrent for companies like MPC that prioritize predictable, high-return projects.
  • Cost and Supply Chain De-Risking: A sustained period of cost stabilization and a demonstrated buildout of the domestic supply chain, from manufacturing to port infrastructure, would be necessary. The infrastructure investments seen in 2025 are a start, but the market needs to prove it can execute large projects on time and budget.
  • Peer Project Execution: The success or failure of ventures like JERA Nex bp will be closely watched. If peers like BP and Chevron can demonstrate consistent, profitable returns from their offshore wind portfolios, it may force a strategic reconsideration. However, any struggles or write-downs will validate MPC’s current strategy of abstention.

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Erhan Eren

Erhan Eren is the CEO and Co-Founder of Enki, a commercial intelligence platform for emerging technologies and infrastructure projects, backed by Equinor, Techstars, and NVIDIA. He spent almost a decade in oil and gas, first at Baker Hughes leading market intelligence, strategy, and engineering teams, then at AI startup Maana, where he spearheaded commercial strategy to acquire net new accounts including Shell, SLB, and Saudi Aramco. It was across these roles, watching teams stitch together executive briefings from scattered PDFs and Google searches, that the idea for Enki was born. Erhan holds a BS in Aeronautical Engineering from Istanbul Technical University and an MS in Mechanical and Aerospace Engineering from Illinois Institute of Technology. He has spent over 20 years at the intersection of energy, strategy, and technology, and built Enki to give professionals the clarity they need without the analyst-grade budget or timeline.

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